strategy of marketing and promotion, sales, service channels. Effective Internet
marketing to improve the core competitiveness of enterprises, has become the
enterprise, especially the small and medium-sized enterprise healthy development the
route one must take.
This paper quoted the network promotion related theory, combined with the
network promotion in small and medium-sized enterprises in typical one Zhengzhou
Huacheng heavy machinery company in the development process, status,
development situation, comprehensively analyze
the problems
of Huacheng heavy
industry, and put forward some specific proposals, which help an enterprise to
develop the most suitable for their own network promotion development, moreover, at
the end of the article puts forward the further outlook , hoping to further promote the
healthy development of network promotion in Huacheng company.
Key words
:
small and medium-sized enterprise; marketing strategy; network
promotion
目
录
...............................................................................................1
二、网络推广的基本理论..........................................................................2
.....................................................3
...................................................................4
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